If you have ever had the pleasure of dining at a fine restaurant like the Palm or McCormick and Schmick’s, you may have wondered how they have such fresh seafood delivered that day for their special entrees of the evening. Now there are certainly many local food distribution companies, but I’m talking about the freshest lobsters, off the farm tomatoes and even beef. These restaurants have discovered the speed and effectiveness of using what is called the Last Mile Delivery option.  Simply put, these restaurants can put the freshest food on their customers’ plates in a short amount of time because they ship this food “on-demand.”

Everyday in markets across the country my nationwide logistics company, Hot Shot Logistics, ensures that these restaurant owners are getting the most time to place the order and still get their food in time for the dinner rush that evening. We manage and coordinate the final delivery to their restaurant door.

Here is how it works: As a restaurant approaches a sell-out of a particular item, they simply place the order and within a few hours, it has been flown in at the peak of freshness and Hot Shot Logistics handles it from there. Or, suppose the chef hears of a recent catch that had an abundance of a particular type of fish. The chef has a great recipe that would compliment this fish. That morning, the order is placed, the fish is flown in and today’s special is printed on the menu as the fish are being unloaded. Talk about Fresh! The Last Mile Solution definitely tastes good.

Restaurant owners like this process because it keeps their product at it’s freshest, keeps them from wasting food due to over-ordering and can keep them from running an unprofitable special.

I use the restaurant business as an example, but this Last Mile Delivery option can be utilized by many businesses in multiple industries. Expedited shipping does not have to be more costly than overnight shipping. In fact, a faster supply chain often means more profit and more time for everyone.

If you want to get more information on how this process may work for you, feel free to contact me or leave a comment below and I’ll respond.

Until Next Time,

Eric